Dieter Rams is a German industrial designer closely associated with the consumer products company Braun and the Functionalist school of industrial design. Just before I left London I saw an exhibition on his work at the Design Museum. The simplicity and seemingly obvious design is mesmerizing.
Dieter Rams' 10 principles to Good Design:
good design is innovative
good design makes a product useful
good design is aesthetic
good design helps us to understand a product
good design is unobtrusive
good design is honest
good design is long-lasting
good design is consequent to the last detail
good design is concerned with the environment
good design is as little design as possible
good design makes a product useful
good design is aesthetic
good design helps us to understand a product
good design is unobtrusive
good design is honest
good design is long-lasting
good design is consequent to the last detail
good design is concerned with the environment
good design is as little design as possible
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